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Degree Alternative

9 months study, 3 month work industry work placement - fast track into a career with a recognised qualification

Key Course Details

Accredited/Endorsed by
CIM logo

Degree Alternative
(Level 7 equivalent)

1 Year (Incl. 3 Month Job Placement)

Next Start Date
October 2021

Study Mode
40 Days in Class in London
+ Virtual Realtime Lectures
+ Online Learning
+ Site Visits
+ Real Life Client Projects
+ Monthly Tutorials
+ Bi-Monthly Industry Webinars
+ 121 Mentoring

Course Only Fees
£2000 Deposit
£666.25 Per Month Payments – 12 Months
£2000 Deposit & £7995 balance 2 weeks before course start date

Total Course Fees

Total Job Placement Fees
£1,250 (Optional For Course)

Enrol On Course

Globally recognised qualification accredited/endorsed by leading institutions including The Chartered Institute of Marketing.

Designed for school graduates; build your skills & confidence over 9 months progressing from Level 3 to Level 7.

Optional 3 month job placement add on with additional tutoring on interview skills, cv creation & job coaching.

Apply to pay for your course over 12 months interest free (coming soon)

Fit your study into your life; a blend of intensive study periods in class with virtual lectures and online learning.

Get experience of working with clients; three projects answering real time brief blue chip clients & agencies.

Cutting edge course content from expert lecturers covering all aspects of live, virtual & hybrid event management.

121 mentoring throughout the course to guide your through the course.

Monthly group tutorials from Course Directors to support your learning and focus on your goals.

Build your CV; work experience opportunities at major events including The Brit Awards, TED X, Wilderness Festival and adidas City Runs.

Bi-monthly industry expert webinars to supplement your knowledge plus access to the webinar library.

Build your network with over 2,000 alumni in the industry – instant contacts and instant credibility.

Being an Alumni student, its truly incredible that 3 years on to have support from the lectures. They are extremely friendly and approachable. I recently...


It’s been nearly a year since I finished my level 3 foundation certificate (online) and I can’t wait to do another course, the support is...


I completed my Foundation certificate, Intense Diploma and Post-Graduate courses on the Event Academy and cannot think of a better academy I would have done...


I have learnt so much in such a short period of time! Thank you so much to all the amazing lectures at the Event Academy!...


I've just completed my Diploma. The course was very informative, and I learnt a lot of invaluable information throughout the lectures, and doing my own...


I’m one week through my two week intensive diploma. 10/10. The lectures are so experienced, motivational and inspiring. I recommend this course to anyone whose...


I am currently coming to the end of my post grad diploma with The Event Academy and Ive loved every minute of it! Due to...


I cannot recommend a better place to study and gain knowledge about the Events world. I looked for a long time to find the best...

We recreate the experience of actually working in the industry to prepare our students to achieve meaningful creative careers - get the brochure for more info.
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Course Modules

At each stage, you will progress through Core Modules of event management and key subject modules, developing broad knowledge and understanding of all event sectors. You will receive a range of support to aid your personal development along the way. Assessments come at the end of each stage and help prepare you for the next level of learning.


Every course begins with an introduction to the world of events and the event journey before we look into the following subjects. The Core Modules reflect the key elements that any successful Event Manager needs to deliver an event.

Co-Ordinating Events & Budgeting
Venue & Risk Management
Supplier & Logistics Management
Client & Customer Relations
Marketing In Events
Production & Technical
Creativity In Events

On our Degree Alternative you will also take a deeper dive into some sectors and key skills including:

Corporate Events
Fashion & Private Parties
Wedding Planning
Celebrity Events
Public Relations
Experiential Marketing
Digital Marketing
Immersive Events
Event Technology
Day In The Life Of An Event Manager
Sustainable Events
Setting Up Your Own Business

• 8 site visits to London locations
• 6 project briefs (real life client based scenario)
• 5 live pitches (presenting back your project brief to a real client)
• 1 live event – final project


Your Degree Alternative will culminate in a work placement with an events company or agency of your choice. This is a guided process from start to finish.

Your work placement is an incredible opportunity to apply all the skills and knowledge you have learned in the classroom and demonstrate your value to a prospective employer. It gives you real-life working experience as an event manager to add to your CV as well as helping you to better understand where you see yourself going in the event industry.

We help you to prepare your CV, teach you how to do your very best at the interview and advise you on the type of placement company we believe will suit you best. Through a series of one-to-one meetings, we match you to the perfect opportunity to suit you and your ambitions in the industry. We keep in close contact with you throughout the whole process.

Throughout your course you will also be able to take advantage of the many volunteering opportunities exclusively available to Event Academy students.

We also provide a comprehensive coaching programme including coaching sessions, personal performance reviews, setting targets and guidance through the project phase.

You’ll graduate into our alumni network, comprising over 2,000 fellow event professionals, movers and shakers in the industry globally.

Client Projects

The course blends virtual classes and digital support module learning.

During your course you will work on a three group projects to plan and organise a virtual live event. Working as part of a small team with a brief from a real client, you will develop creative, marketing and events solutions to achieve the objective before pitching your idea to the client.

Previous clients include BMW, Credit Suisse, Hilton Foundations, EE, NetJets, The Winter Olympics, The United Nations, UNICEF Pret a Manger, L’Escargot, Albion Parties, Team GB, adidas and Jamie’s Farm.

Your final project is a real live virtual event to raise money for our chosen charity – Teenage Cancer Trust. Over the last 7 years, The Event Academy students have raised over £100,000! Here’s our Principal, Claire Derrick with our certificate.

Industry Work Volunteering Opportunities

Our CIM accredited courses offer all students the opportunity to volunteer at a variety of events across the industry. Our reputation within the events industry has allowed us access to some of the most exciting events including The Brit Awards, adidas City Run, Secret Cinema, Wilderness Festival and the National Geographic Show.

Throughout the year, opportunities (some paid) are posted for students on our online student hub. Each time you volunteer at an event you are able toadd experience to your CV, create contacts and put your learning into action. 

Entry Requirements

We are flexible on qualifications depending on experience but as a guideline you can apply if you have ONE of the following:

• 2 A Levels & 5 GCSEs (including English & Maths)
• International Baccalaureate
• Experience working within events or marketing industry• Alternative professional experience within a business environment

In exceptional cases we will consider other qualifications or experience. All students will be required to complete an interview prior to acceptance.

Application Process

If you are interested in applying for our course, you will be interviewed by an Academy Director. We pride ourselves on only accepting candidates that we truly believe will succeed on our courses. To start the process, book a callback to chat to our team HERE


To find out what Student Life will be like for our 2020 enrolment – read all our answers HERE

Want to find out more about the course and careers paths?

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International Students

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