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Student T&C’s

Here are our Student Terms & Conditions

Student Terms and Conditions

Ashdown Academy Ltd, trading as The Event Academy

These terms and conditions represent an agreement between Ashdown Academy Ltd, (‘Academy’) and the payee, student or Loop member being booked onto a course or membership package (‘Student’). By paying any fees or accepting the Academy’s offer of a place for any of our courses or services (‘Course’), the ‘Student’ accepts these terms and conditions in full, which form the contract between the ‘Student’ and the ‘Academy’ in relation to studies with the Academy.


Booking & Payment

All payments must be made in UK pounds sterling (£) unless alternate currencies are offered on our website.

Current course prices and dates can be found on our website

Payments can be made in the following ways:

Credit/debit card via:

    1. Event Academy website
    2. A payment link provided in your invoice
    3. Bank transfer (using the Student’s name as a reference)

Ashdown Academy Ltd

Sort Code: 40-28-15

Account Number: 91417215


IBAN: GB73HBUK40281591417215

Any fees imposed by banks or money transfer companies are the responsibility of the Student.


Payment Plans

Payment plans are available to all Students on selected courses (see website for payment terms).


Course Requirements

All students must be 18 or over at the start of their course

All courses are conducted in English and students must be able to read, write and speak English and may be asked to complete a test prior to commencing the course

The Academy’s enrolment requirements are met

It is the responsibility of any Student to ensure that they are eligible to study in the UK.  Information can be found on the UK Government website

The Academy is unable to assist with any visa applications


Course Accommodation and Travel

Organising and financing accommodation and travel is the responsibility of the Student unless specifically offered as part of the course.

Online Course Access

The online course fee allows a Student access to their Course for the following periods:

Certificate: Six (6) months to complete Course and assessments

Diploma: Twelve (12) months to complete Course and assessments

Postgraduate: Eighteen (18) months to complete Course and assessments


Course Cancellation, Refunds and Amendments

Cancellation or postponement charges will apply subject to the stated details below:

Any refunds required in a currency other than pounds sterling (£), will be converted at the exchange rates provided by HSBC on the day of the transfer

The Student is responsible for the payment of any fees imposed by banks or money transfer companies

All requests for cancellations and/or transfers to a different course must be received in writing and acknowledged by the Academy in writing

A fee of £120 is due for changes to exam date, course extensions (online) and course deferrals


Course Cancellation Fees (online and live courses)

If you wish to cancel your course, the following charges will apply:

Over 60 days prior to the start date of the booked course

  • Full refund less deposit or 20% of course fees, whichever is the greater

Less than 60 days prior to the start date of the booked course

  • 100% fee due

Failure to attend/start the booked course

  • 100% fee due

Cancellation during the booked course

  • 100% fee due


Course Deferral or Transfer to another course

Course deferrals or transfers are only permitted for courses that start within 365 days of the start of the original course start date.  If you wish to defer or transfer to a different course an admin fee of £120 is payable in addition to the following:

Over 60 days prior to the start date of the original course

  • Deposit is retained and remaining payment terms adjusted to meet new course dates (if transferring to a cheaper course, the original fees stand)

Less than 60 days prior to the start date of the original course

  • Course fees are due according to the payment terms for the original course & the balance for any additional fees, if future course costs more

After course start date

All fees are due and additional fees of any additional course


Online Course Extensions and change of exam dates

Requests for an online course extension must be received by the Academy in writing prior to the end of the course.

Requests to change exam dates must be received by the Academy in writing prior to the end of the course.

A fee of £120 will be applied for each course extension and/or change of exam date.


Late or Non-payment of Fees

If for any reason a payment is not made on time, the Academy will:

Remove a Student from the Course or placement

Deny a student access to their exam

Withhold a Student’s results and certificate


Degree Alternative options

The Academy has the right to remove a Student from the Degree Alternative course if, in their opinion, the Student will not achieve the next level required for the course.  In that instance, the Student will only be charged for the elements of the course they have completed (Certificate /Diploma based on individual course fees at the time of the course) and £1,000 for the Personal Development & Mentoring Programme, if it has commenced.

The student may choose to leave the Degree Alternative course after completing the Certificate exam.  This decision must be within 5 days of completing the exam and the student will only be liable for the equivalent of the Degree Alternative deposit.


Additional Changes and Cancellation Terms

In the event of a Student not being able to attend their course, the Academy will accept a substitute Student, on the condition that written notification of the substitution has been received prior to the start of the course and the substitute Student meets all the criteria required for the course. An administration fee of £120 will be charged

The Academy reserves the right to remove any Student, from any course, should their behaviour be deemed inappropriate or bring the Academy into disrepute. In such event, no refund of course fees or other costs shall be made

The Academy reserves the right to cancel or postpone any course at any time

In the event of cancellation of a course by the Academy, the Academy will endeavour to inform all Students as soon as possible before the course is due to start. All course fees paid will be reimbursed in full. The Academy shall not accept liability for any consequential loss and shall have no liability to reimburse any other costs that may have been incurred, including transport costs, accommodation etc.


Accreditation & Course Certification

The Event Academy Certificate, Diploma and Postgraduate Diploma courses are accredited by the Chartered Institute of Marketing (CIM)

Electronic course certificates will be issued after CIM grading

Students will be issued with a provisional grade that will be subject to CIM ratification



You can expect the Academy to:

Provide you with the tuition and learning support associated with the course with reasonable care and skill

Make reasonable efforts to deliver the course as described

Provide information as soon as reasonably possible, such as a change in timetabling, location, assessment, hub access or schedule

Provide clear information about the course and our expectations of what you need to achieve to complete the course successfully

Return marked work in a timely manner by the deadlines stated by us

Encourage a responsible learning environment

Take reasonable care to keep your personal details secure at all times

Act in a non-discriminatory way and to comply with statutory national legislation


What we expect from you

Take responsibility for your own learning

Keep yourself informed of all course information by use of The Academy’s communication platforms

Not hinder the studies of others and pursue your studies diligently, contributing effectively to the course on which you are enrolled

Attend all classes, project/group meetings and learning events associated with the course, subject to absence for medical or other agreed reasons

Take reasonable care to ensure that the personal details the Academy holds about you, including your current address and personal email address, are accurate and updated as soon as they change. This will help us to contact you quickly, as and when needed

Complete and submit, by the required deadlines, any work to be assessed as part of the course

Respond to requests to give you feedback about your learning and other experiences at the Academy

To conduct all course activity in a legal manner and avoid offensive or inappropriate language or behaviour that could impact on any other user

Complete your exam on the day booked

Pay your fees on time



The relationship between the Student and the Academy will end if:

The Student decides to leave the Course; or

In the Academy’s opinion, the Student continually fails to meet the academic performance required to continue on the course

Fees are not paid

The Student’s placement company or organisation takes the decision to terminate their placement early due to poor performance, unreliable behaviour or absences

The Academy becomes aware of information about the Student which, in the Academy’s opinion, makes it inappropriate for them to study on the Course

In the Academy’s opinion the Student has failed to provide us with all relevant information, or have supplied false or misleading information, relating to their application for the Course

Where the Student’s behaviour hinders the learning of others

In the Academy’s opinion, the Student’s behavior represents a significant risk to the health, safety or welfare of themselves or others

The Student fails to attend more than 10% of their course (lectures, projects, venue visits, live events, group work etc.)

At the time of termination we shall be entitled to require a Student to stop studying on the Course

with immediate effect and pay the balance of their fees.

Any action we take under the above provisions will not restrict our ability to take further action against a Student if we deem it appropriate.


Volunteering and paid opportunities

Volunteering opportunities are only shared by The Academy with the information provided by external organisations

The Academy is not responsible for the accuracy of the information or the experience provided by the organisations offering volunteering opportunities

Any decision to volunteer is solely that of the Student and any agreements made, are between the company offering the volunteering position and the Student


Work Placements for Live or Virtual Live Postgraduate Courses (not Online)

The Academy arranges work placements, wherever possible, for ‘Live’ and ‘Virtual’ Postgraduate students who successfully complete the exam

In the event that The Academy is unable to arrange a placement, the student will be entitled to a refund of £700

The Academy aims to provide three interviews with companies offering work placements

If the Student, for whatever reason, does not complete their arranged placement, The Academy is not responsible for securing an additional placement opportunity


Force Majeure

The Academy shall not be liable for the refund of fees or for any other penalty should Courses be cancelled due to war, fire, industrial action, tempest, accident, civil disturbance or any other cause whatsoever beyond its control


Intellectual Property

All materials provided by The Academy, staff and lecturers of The Academy, remain the intellectual property of The Academy, who assert their right to worldwide copyright and all related rights, unless specifically agreed in writing

All intellectual property generated during a Student’s Course is owned by The Academy, this includes, but is not restricted to, Course materials, lecture notes, films and PowerPoint presentations


Data Protection

The Academy does not sell, trade or rent Students personal information to other organisations.


Photography & Film

We may photograph or film Lecturers and Students for marketing purposes. These images may be used on our website, social media, in printed materials and partner channels. They will never be sold to third parties


Entire Agreement

These Terms and Conditions cannot be varied without the written agreement of the Academy Directors



If any part of these Terms and Conditions is found to be unenforceable as a matter of law, the enforceability of any other part of these Terms and Conditions will not be affected

The Academy reserves the right, at any time, to make changes to these Terms and Conditions

The Terms and Conditions are available on the Academy website


Statutory rights

These Terms and Conditions are in addition to your statutory rights as a consumer, which remain unaffected


Applicable law

Contracts formed between the Academy and Student shall be governed by English law