Postgraduate Diploma

This Postgraduate Diploma in event management for marketing and communications, is a full-time course, with 6 months of practical academic study and learning, followed by an optional 3 month work placement within the industry subject to availability.

It is the only internationally recognised event management course with Royal Charter accreditation provided by the CIM (Chartered Institute of Marketing). The course blends academic and practical experiences including:

24 unique modules covering every aspect of this dynamic and diverse market (see below for course details)

2 live projects in which large global organisations such as  adidas, The Hilton Group, EE, The British Army and Cancer Research brief students on a real event project that needs to be designed and delivered. A 2016 Postgraduate course team directly contributed to an additional £100K investment into a client’s event budget through the quality and creativity of their presentation.

A  virtual live event project. This experience will not only bring together all the learning from the course, but test the teamwork, creativity and capability of individuals in a powerful and lasting format. These events typically raise over £10K for charity. Check out our CSR

Multiple site and agency visits. There is only so much that can be taught. Event management requires understanding of how different spaces can be used, how people interact with them, how to create inspiring environments and manage multiple suppliers.

Expert lecturers and guest speakers. Our lecturers are all practitioners and come from all corners of the events industry. They choose to teach with us becuase they share our vision of creating the best students, to enable the industry to be its best.

Work Placements with leading agencies, venues, production houses, planners in the UK and international. This is the key to launching you into a successful career in the events industry. These connections are our gold. We open them up to you.

Support from our dedicated Student Services team throughout your journey. Have a look below at some students recent experiences…

The course blends live lectures in London with virtual classes and digital support module learning.

During your course you will work on a three group projects including organising a real live event. Working as part of a small team with a brief from a real client, you will develop creative, marketing and events solutions to achieve the objective before pitching your idea to the client.

Previous clients include BMW, Credit Suisse, Hilton Foundations, EE, NetJets, The Winter Olympics, The United Nations, UNICEF Pret a Manger, L’Escargot, Albion Parties, adidas and Jamie’s Farm.

Your final project is a real live virtual event to raise money for our chosen charity – Teenage Cancer Trust. Over the last 7 years, The Event Academy students have raised over £100,000! Here’s our Principal, Claire Derrick with our certificate.

All our learning is hosted at the online hub – you will have 24 hour access to the hub where you can…

Re-watch lectures
Access to all lecture slides
Additional downloadable learning resources
Student community chat functionality
Contact Student Services directly

You have the option to add a three month work placement within the events industry (subject to availability) to your course.

This is a guided process from start to finish.

Your work placement is an incredible opportunity to apply all the skills and knowledge you have learned in the classroom and demonstrate your value to a prospective employer. It gives you real-life working experience as an event manager to add to your CV as well as helping you to better understand where you see yourself going in the event industry.

We help you to prepare your CV, teach you how to do your very best at the interview and advise you on the type of placement company we believe will suit you best. Through a series of one-to-one meetings, we match you to the perfect opportunity to suit you and your ambitions in the industry. We keep in close contact with you throughout the whole process.

Throughout your course you will also be able to take advantage of the many volunteering opportunities exclusively available to Event Academy students.

You’ll graduate into our alumni network, comprising over 2,000 fellow event professionals, movers and shakers in the industry globally.

Our CIM accredited courses offer all students the opportunity to volunteer at a variety of events across the industry. Our reputation within the events industry has allowed us access to some of the most exciting events including The Brit Awards, adidas City Run, Secret Cinema, Wilderness Festival and the National Geographic Show.

Throughout the year, opportunities (some paid) are posted for students on our online student hub. Each time you volunteer at an event you are able to add experience to your CV, create contacts and put your learning into action. 

We are flexible on entry requirements for our courses but to give you a general idea for the Postgraduate it is as follows:

You can apply if you one of the following:

General Bachelors Degree

A relevant higher BTEC National Diploma

An International Baccalaureate (equivalent to NQF Level 3 or above

If you don’t have any of the above qualifications you should be either

Already working in the event or marketing industry with at least one year’s relevant industry experience

Have at least two years alternative professional experience within a business environment

If you are interested in applying for our course, you will be interviewed by an Academy Director. We pride ourselves on only accepting candidates that we truly believe will succeed on our courses. To start the process, book a callback to chat to our team HERE